OK, I get asked this all the time. What's with the "Carpe Diem!" I'm always using?
"Seize The Day" is a constant reminder, for me as well as everyone I communicate with, that life is short, love is sweet, there are no dress rehearsals and no guarantees that opportunity will knock twice. In business as in life, we have to constantly be ready to seize every moment, every opportunity and go for the gold.
One of my mentors, Dan Pena, signs all his correspondence "To your Quantum Leap!" I like that -- sort of a toast to your success. Likewise, my reminder isn't a challenge, it's a reminder that only you can seize the day for your life and your business.
Carpe Diem also means, for me, to be IN the moment. As we multitask ourselves silly (or as my wife Annie says, "tumultuous-tasking"!) it's easy to be movin' and groovin' so fast we miss the moments that are most important. Taking time to focus on your family, your staff, even your pets -- taking time to "smell the roses" -- these are the real things that matter. It always helps to seize those moments and not burn up 8, 10, 12 hours (or more!) of your life, only to realize you have little to show for it except fatigue and an ever growing inbox of crap to deal with tomorrow. And yes, this is an ongoing struggle for me, too.
So grab life, and grab opportunity, and live like you would if you knew it was the last day you'd have -- with focus and passion! And seize the day!
Carpe Diem!
Emerson
The thing about master marketers is that after awhile, you begin to filter everything through the lens of marketing. This site isn't just about the process of marketing people, products or services; it's a translation of that process into the concepts that touch every area of our lives. And you may find some other good stuff along the road as well.
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